You have no assurance that you’re positioning and pricing yourself properly, so you rely on prospective clients to tell you what you’re worth.
You cringe every time someone asks you how much it’s going to cost to work with you.
(Which almost always happens after you’ve spent hours nurturing the sale AND delivering that “free!” strategy call full of your valuable—read: billable—insight.)
You say “YES”! to everything, from bad-fit clients, to work you don’t even like, to discounting rates. All out of fear that your unpredictable cash-flow will dry up.
You’re working harder and longer hours than ever before because, on top of delivering for clients, you’re also doing the marketing, sales, admin, operations, AND trying to get enough water/fruit/exercise/socialization/SLEEP each day.
You know you need to hire some help, but just can’t bring yourself to add the expense (or subtract the control).
You either have more active projects than there are hours in the week OR you’re staring at a nearly blank calendar wondering when the next client will come along.
Uh, maybe next year?
All you really want to do is focus on what you’re great at. (The fun, meaningful, meaty stuff.)
Instead, you’re so overwhelmed by the mountain of totally un-fun “other stuff” (scheduling, invoicing, project management…) that you have little time or energy left for the work you love.
You’ve tried to string together Googled strategies and quick-fixes from DIY courses, YouTube videos, podcasts, and free downloads (which sucks even more of your time).
But nothing has actually, fundamentally changed the way you work, and live, for the better.
“Helen has been my business mentor since 2013 and I love working with her! She takes the time to really know me and understand my business’ financial goals. She provides me with a comprehensive plan of action and is always available to answer my questions. She is very knowledgeable and professional. I truly appreciate all that she has done for me over the years.”
“If you are ready to get clear on your pricing so you can reach your income goals, work with Helen! She really helps simplify the process on how to package and price your services so your potential clients are ready to say ‘yes.’ I had several “aha” moments that made me think about pricing in a whole new way- one that allowed me to charge more for my services so I can hit my income goals all while honing in on what I enjoy and do best in my business.”
Never had to commit to an unrealistic workload ever again.
Get to focus exclusively on what you love doing the most (a.k.a. creating and building)
Finally feel in control of your work instead of your workload controlling you.
Take on fewer clients at higher rates because you’re FINALLY charging what you should be charging for your services.
Generate a steady stream income because you finally have a solid, predictable client acquisition and onboarding system in place instead of reinventing each time a new prospect comes along.
Go from “covering the bills” to building wealth you can borrow against, retire on, and leave a legacy greater than yourself.
Never feel like you need to trade time for money ever again because you have predictability, consistency, and a solid plan for your future.
Feel financially secure instead of fearing being blindsided by an emergency, and…
They don’t actually call themselves freelancers.
They consider themselves as Founders and CEOs of their own lives and careers.
Respect, regard, and sustainable growth comes from pricing yourself confidently, having intentionally designed systems in place, and backing it all up with an unshakeable CEO-level mindset.
It’s possible this one laser-coaching session alone will be exactly the push you need to make the leap from freelancer to Founder on your own.
IF, at the end of that first session, we decide together that one of our limited, invitation-only Self-Made CEO program spots has your name on it, we’ll extend the opportunity to join us for 3 more months of targeted business coaching at our exclusive Future-Founder rate.
“I’ve personally worked with Helen and I have to say it’s a huge eye-opener. Since taking her advice to heart, I’ve set—and already exceeded—my first quarterly income goal (whoo hoo)!”
“I was like, ‘Oh my God. I’ve made more in half a year than I made the whole last year at my previous job.’ ”
45-minute, one-on-one coaching sessions every other week for 3 months.
We’ll review your work & progress to give you feedback & clarity on your custom transformation plan.
Live-group strategy training, mindset-coaching, and Q&A sessions with Helen & other specialists (trademark attorneys, CPAs, marketing professionals, etc.) who’ll help you up your game.
All the live and on-demand training videos, blueprints, short cuts, workbooks, templates, manuals, & calculators you need to build a thriving business in a healthy way.
(Basically, all the tools, tips & tricks you’ll need in your Self-Made CEO® arsenal)
Experience the true support & fellowship of a diverse community of equally ambitious freelancers rallying alongside you and cheering you on.
“Not only is Helen knowledgeable, she’s able to break down complex topics in a digestible way. You leave feeling like ‘I can really do this!’ Also, with Helen, you know you’re getting straight to the point information without the fluff, which is refreshing!”
“Helen’s the best thing that’s happened for women’s empowerment around financial literacy. Her relatable down-to-earth approach is just what is needed to take basic concepts that allowed me to have a better understanding of finances and my relationship with money. Whenever she speaks, I listen. I get sucked in and don’t even realize I’m engaging until I am totally enthralled.
100% I would recommend her. Regardless of where someone is within their life and however, they arrived to where they are from life choices. She’s there to help them with their next step of where someone wants to go without judgement. It speaks to her character.”
Yes, you do.
The initial one-on-one coaching session is a critical step to make sure we are the right fit in working together. We don’t want to waste any of your time or ours.
Once your session is booked, you will receive an intake assessment to complete.
We’ll review your answers and results to identify your specific needs. By gathering as much information about you before the session, we can dive straight into how to solve the challenges you’re currently facing.
The session is all about giving you strategy and tactics, not fluff. This is not a sales call to pitch you to join.
Our goal is for you to walk away knowing EXACLY what you need to do next to transform from being a freelancer to a founder.
During your 1-hour business coaching session, we will laser focus on ONE major pain point you’re currently challenged with; then, we’ll give you tangible action items and solutions to take care of it.
It’s an opportunity for us to determine whether our styles of working together fit (a.k.a. get a taste of who you’re working with before committing more time, money, and energy).
You probably have a million questions, but we will laser focus on one or two specific areas of how you’re currently running your freelancing services that requires the most attention and urgent solution.
Here are some examples of topics others bring into the coaching session:
But how many more hours of Googling and YouTubing are you going to do instead of just paying someone to just give you the answers and solutions you really need?
Do you really have additional hours to spend on “research?”
I’ve hired many creative freelancers in my career as a financial planner and coach and have even advised many as a business mentor. I LOVE working with creatives. You give me such a different perspective and lens to look at my own work and potential.
From web designers and graphic designers, to writers and advertisers… you name the creative, and I’ve most likely worked with them. My business would not be where it is without their help.
I see you – the creative freelancer – pour your heart and soul into the work you create, even helping clients make more money.
Yet, you’re treated more like a disposable commodity than an asset by most clients. You’re not treated seriously.
Because what ends up happening is you start to underprice yourself, lower your self-worth, and actually become replaceable.
That’s exactly why I designed and created this coaching program:
To work specifically with creative freelancers like you who want to turn their “gig” or “thing” into a well-respected, highly regarded business and not be treated like just another contractor.
Your work and worth deserve more in this world.
And I’m here to make that happen.